If the first session of "Changing Channels: Making the Switch to to New Media Marketing" is any indication, the next three sessions should be put on your "don't-miss" list.
Planned and executed by the Valerie Pianta of the Hernando County Office of Business Development, and Anne Kibbe of St. Leo University, the four-part series kicked off Wednesday, Feb. 2 at Silverthorn Country Club. Subsequent sessions will be held March 9, April 20 and May 25. Check here for more information about the programs and how to register. These events are sponsored by the Hernando County Chamber of commerce, the St. Petersburg Times and the Hernando Today.
Wednesday's program began with a keynote address by Steve Mordue, an energetic, well-versed presenter who offered a solid overview of how various social media work together, and how those assets can become an effective marketing tool.
