Blog entries

All set for the small business blogging roundtable

Jeff Webb — Sun, 06 Mar 2011 19:33:49 +0100

I am fortunate to have been invited to host a roundtable discussion at the second session of the four-part seminar Changing Channels: Making the Switch to New Media Marketing. The event will be held Wednesday at Silverthorn Country Club beginning at 7:45 a.m.

The discussion I will facilitate is about a subject near and dear to my heart: The fundamentals of writing a blog for your business website. I spent most of my week...

SEO tricksters listen up: It's still about good writing

Jeff Webb — Tue, 01 Mar 2011 14:14:11 +0100

Ran across a story today on the St. Petersburg Times Business Page that confirmed what professional online content writers have always known: the best way to move up your Website in search engine rankings is to provide well-written, relevant and regularly updated information.

The story does a good job of explaining how some search engine optimization companies, some reputable and some not, use questionable cyber-tactics in their attempts to outsmart the SEO experts at Google. The quick...

Taking the mystery out of New Media Marketing

Jeff Webb — Thu, 03 Feb 2011 15:48:12 +0100

If the first session of "Changing Channels: Making the Switch to to New Media Marketing" is any indication, the next three sessions should be put on your "don't-miss" list.

Planned and executed by the Valerie Pianta of the Hernando County Office of Business Development, and Anne Kibbe of St. Leo University, the four-part series kicked off Wednesday, Feb. 2 at Silverthorn Country Club. Subsequent sessions will be held March 9, April 20 and May 25. Check here for more information about t...

HubSpot confirms that a viable blog increases website traffic 55%

Jeff Webb — Fri, 06 Aug 2010 01:18:50 +0100

As I was preparing a presentation for the Kiwanis Club of the Brooksville Ridge, I came across a mind-blowing statistic that I want to share with all subscribers to Webb on the Web.

HubSpot, which is one of the most reliable authorities on the subject of online marketing, recently surveyed 2,300 of its customers about their websites. The survey revealed that the websites with blogs had 55% more traffic than those that did not have blogs.

And if that statistic doesn't make your...

The 411 about SEO at the AFP

Jeff Webb — Sun, 25 Jul 2010 21:02:45 +0100

Debbie Wolfe, the tech-savvy associate at Jeff Webb Communications, and I are looking forward very much to our first meeting with the Association of Fundraising Professionals Nature Coast Chapter at noon Tuesday, July 27 at Carrabba's Italian Grill, 16525 Pointe Village Drive, Lutz (at the southeast corner of the Suncoast Parkway and State Road 54).

Debbie and I were invited a couple of months ago by AFP member Nancy Stubbs, development director at The ARC Nature Coast, to speak to the...

Net neutrality: Why you should care

Jeff Webb — Sat, 12 Jun 2010 19:58:59 +0100

Who is in charge of the Internet?

If you can answer that question, you probably should be in Washington, D.C. helping our Congress members decide if the Federal Communications Commission should regulate the Internet, or if government should keep its mitts off what is essentially a private enterprise.

This debate about "net neutrality'' is a tug of war between the government and telecommunications companies like Verizon and Comcast. In the middle of this argument are consumers, w...

The A-Team

Jeff Webb — Thu, 29 Apr 2010 18:29:23 +0100

The team from Jeff Webb Communications had a great time at the Greater Hernando County Chamber of Commerce membership breakfast on Wednesday, April 28. In addition to the usual opportunities to network and greet old friends, it was great to see so many new members attend for the first time.

As sponsor of this monthly breakfast event, yours truly was asked to make a 5-minute pre...

Join us for breakfast

Jeff Webb — Sat, 24 Apr 2010 15:46:13 +0100

I wanted to make sure all the subscribers to our newsletter Webb on the Web are aware that Jeff Webb Communications is sponsoring the Greater Hernando County Chamber of Commerce's monthly membership breakfast Wednesday, April 28. (Details follow in this announcement that was published in the Business Digest of the St. Petersburg Times Saturday, April 24, and reprinted here for your convenience.)

I realize that our clients who live outside Hernando County may not be able to attend, but...

Hewitt had it right; tell a good story

Jeff Webb — Mon, 12 Apr 2010 20:00:28 +0100

CBS' 60 Minutes is one of my favorite television shows. It has been a Sunday night fixture in my life for 30+ years. Only football and golf preempt its viewing. Although I think the show's reports -- and its reporters -- have lost an edge from the old days, I still think 60 Minutes' brand of journalism demonstrates depth and fairness that exceeds most so-called "news magazine'' shows on ABC, NBC and Fox networks.

One reason that 60 Minutes has endured is because of the leadership...

Welcome to Webb on the Web

Jeff Webb — Fri, 26 Feb 2010 21:27:29 +0100

First things first.

Omni International has worked long and hard developing this Web site for Jeff Webb Communications. Omni's employees' technical know-how is matched only by their patience and persistence. They have earned my admiration, my gratitude and my promise to sing their praises at every opportunity.

Okay, I promise not to sing.

But I will promise that if you become a regular reader of Webb on the Web, you will be given the opportunity to gain a better underst...